Super Bowl 50 - Architectural Projection Event

  • Invitation-only event co-hosted by Mark Cuban, concert-goers experienced a seamless interactive projection with a real-time music visualizer that could be seen on both the interior and exterior of the building. Musician line up included: Snoop Dog, Run DMC and Pharrell.

    • Managed cross-disciplinary teams of designers and software developers to create custom content for architectural projection onto the facade of Pier 70.

    • Managed all phases of Digital Experience Design, including concept, design development, and on-site integration.

    • Managed project objectives, technical requirements, schedules, and budgets including all phases of creative development through on-site integration.

    • Structured and scoped project objectives, requirements, work plans, timelines, and budgets to support digital experience design.

    • During production, served as principal client contact tracking and reporting progress of work, and delivering cost/schedule changes to ensure client is updated as needed.

    • Managed day-to-day client-facing communications with production teams through the Executive level.

    • Coordinated with contractors, vendors as needed.

    • Managed on-site optimization of all media including QC, client reviews, and project acceptance.

  • *All Videos Courtesy of Obscura Digital